
At The Covery, we support and restore well-being through innovative treatments that help people look, feel, and perform better.
Helping People
Recharge and Renew
The Covery is your go-to destination for immersive wellness. Our mission is to promote health and productivity for our members and communities through various services designed to support the mind and body. In today’s world, immunity and mental health are more crucial than ever for maintaining a healthy lifestyle. At The Covery, we empower clients to understand their wellness needs and create personalized plans to enhance their overall health and sense of well-being. We believe life is like a sport, and prioritizing recovery is essential. A healthy, well-rested mind and body won’t just keep you in the game—it will help you stay ahead!
At our core, we champion the belief that personal well-being fuels our ability to treat others with dignity and kindness. Our mission in a world craving compassion is to empower individuals to unlock their fullest potential. We recognize that peak performance stems from a harmonious balance of mind and body. By prioritizing holistic wellness, we cultivate resilience and inspire positive change. We acknowledge the intricate connection between mental fortitude and physical vitality, striving to optimize both for enduring success.
How It All Began
The concept of The Covery was born in early 2021 from our observation of the fitness industry’s evolving landscape, marked by the rising popularity of HIIT, yoga, and Pilates programs. Recognizing the crucial role of recovery in achieving fitness goals, we aimed to shift the focus from relentless activity to mindful rejuvenation. As the COVID-19 pandemic underscored the pervasive stresses of daily life, we understood that prioritizing self-care is essential for optimal performance in any endeavor, whether it’s a workout or running a business.
Transitioning from a recovery-centric approach to a comprehensive wellness model, The Covery emerged as a beacon of self-care and rejuvenation. Stress, a universal challenge exacerbated by the pandemic, manifests differently for each individual, yet its toll on both mental and physical well-being is undeniable. Understanding the interconnectedness of aesthetics, wellness, and restorative therapies, we redefined our mission to encompass holistic health.
At the heart of The Covery is the belief that investing in oneself enhances not only personal quality of life but also the ability to positively impact others. By fostering physical vitality, mental clarity, and emotional balance, we empower individuals to thrive in every aspect of life. Because when you look better, move better, and feel better, you elevate your capacity to excel at whatever you set out to achieve.
Meet the Team
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Daniel Stickler
Chief Executive Officer
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Donnie Jarreau
President
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Jim Burtoft
Chief Strategy Officer
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Stacy Bryant
Vice President
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Julie Phillips
Director of Operations & Franchise Growth
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Jessica Rowan
Operations Support & Systems Specialist
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Megan Carter
Administrative & Medical Coordinator
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Thomas E. O’Keefe
General Counsel
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Lindsey Urbatchka
Pharmacist
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Southerly Stickler
Co-Chief Nursing Officer
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Kenny Phillips
Co-Chief Nursing Officer